Funfields
THE CHALLENGE
Could we deliver new traffic, Increase online sales and most importantly improve accountability for online transactions?
MORE DATA
Our data team got to work identifying the correlation between distance and propensity to visit to not only build out our search and social audience strategy but also provide insights to inform messaging.
BETTER CONTENT
LF studio then got to work designing and collaborating with production partners to deliver localized and targeted brand messaging across YouTube, Social and display.
BIGGEST IMPACT
With full journey tracking and end to end attribution we were able to see the full impact of every digital dollar spent, achieving significant growth in ROAS in year one and growing again in year two to achieve a 258% increase in online sales.
